Tuesday, January 16, 2007

Daymond John/Fubu, Rappers Help Darfur, Skull, Three 6 Mafia

Daymond John, founder and CEO of pioneering urban clothing line FUBU is releasing a new book titled Display of Power: How FUBU Changed a World of Fashion, Branding and Lifestyle. The book details John's personal rise to the top of the fashion world behind the FUBU brand and what it takes to make it in the corporate world. O.J. Simpson, who is currently grabbing headlines as excerpts from his fictional confession If I Did It hit the press, is also chronicled in John's book. In an excerpt published in the New York Post, John recounts a bizarre incident in which Simpson crashed a video shoot. "Karrine Steffans was on the set dancing up a storm, and Ludacris had a chain with handcuffs on them, and O.J. started really getting into it, rubbing up against Karrine, putting the handcuff necklace on, really mugging it up for our cameras. He started talking about how he knew handcuffs really well. Wow! O.J. in our video with Karrine shaking her booty on him! What a sight!" Display of Power: How FUBU Changed a World of Fashion, Branding and Lifestyle hits stores March .
A group of rappers are joining together to launch the 20-city Save Darfur Tour to raise money and awareness to help the victims of an ongoing humanitarian crisis in the Sudan. The Save Darfur Tour launches on Jan. 21 in Chicago and ends in Feb. in Las Vegas. The tour will feature rappers C Rayz Walz, Abadawn, Blitz, Braille, Carnage, CasOne, Copywrite, Freestyle, Grayskul, Hasan Salaam, Improv Logic, JC and DLake, Ohmega Watts, PegLeg, Ricky Pharoe, Sleep and Rocket One, Vakill, Visionaries and Alexipharmic, the founder of the tour. "The tour will educate an incredibly receptive audience about the devastating state of Darfur through perhaps the most universally understood and empowering language of
music," Alexipharmic said. All of the proceeds of the tour will be donated directly to The Save Darfur Coalition. For more information and tour dates visit: http://www.savedarfurtour.com/
In an effort to penetrate the United States market and attract new fans, Korean Reggae artist Skull, is set to release the first animated reggae ringtone titled "Boom, Di, Boom DI" Under the direction of Mariah Carey's brother Morgan Carey, YG Entertainment will launch Skull’s animated ringtone, which will be available for purchase January 17, 2007 on a variety of mobile phone carriers. The new animated ringtone will support the artist's first release entitled, "Boom DI, Boom DI" which was written and produced by Skull and Mystic. In related news, Skull has recently been approached to perform at the World Peace One concert, a charitable event on August 11, 2007, which will be broadcast from 12 countries to a projected 2.7 billion people worldwide.
Rap group Three 6 Mafia will debut their comedic reality series Adventures in HollyHood March 14 on MTV. The series features the rap group leaving their hometown of Memphis TN for Hollywood, CA, where they finish their new
album Last 2 Walk and pursue various opportunities. The show also stars Big Treice, the group's personal assistant, Computer, the groups internet consultant and rapper Project Pat. Adventures in Hollyhood is executive produced by Three 6 Mafia, Ashton Kutcher, Rod Aissa and others.